EXPO 2020

Vera Pure at Expo 2020

Currently hosted in Dubai, UAE, EXPO 2020 is a world exhibition representing 192 participating countries together with their art, architecture, science, culture and more. As an innovative business, offering unique tableware design solutions and art pieces, Vera Pure can be found at the Austrian Pavilion. Read more.

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„Connecting Minds, Creating the Future“

The long awaited EXPO 2020 has officially kicked off with an opening ceremony held on 30 September in the iconic Al Wasl Plaza in Dubai. Live-streamed on You Tube, with screenings in hotels, malls, airports, and other locations, the event has finally joined 192 countries and numerous organizations in one big display of art, architecture, science, culture and more. Vera Pure is proud to be a part of the Austria Pavilion at Expo 2020.

Among the stunning pavilions representing the participating countries is Austria Pavilion, a sophisticated architectural solution with 38 shiny white cones forming its ensemble. The exhibition takes visitors on an inspiring journey through spectacular spatial sequences, bringing together sensory and digital experiences in a harmonious structure.

Vera Pure at Expo 2020

Labeled “a journey for all senses”, Austrian pavilion is a showcase of creative, resourceful initiatives and inspiring solutions in a dedicated exhibition-area. In addition, the hosts are presenting the true Austrian hospitality at the Vienna Coffeehouse, serving traditional Austrian delicacies complemented by MoonLashes silverware collection by Vera Pure.

“As a family-owned business with unique, creative tableware solutions, we are proud to attend Expo 2020 and to be a part of the world’s “greatest showcase of human brilliance and achievement” with our MoonLashes silverware”, said the CEO Johannes Purtscher.



The exclusive MoonLashes collection features 19 handmade silverware pieces with an equal focus on functionality and aesthetics. Officially launched in 2001, MoonLashes are today found in some of the most exclusive houses and top restaurants all over the world. For instance, the famous Steirereck restaurant in Vienna, Gabriel Kreuther in New York, and Mei Jian Extravaganza at the Peninsula Bangkok, to name a few. For more about Vera Pure and the MoonLashes collection, go to MoonLashes silverware collection.

More information about the Austrian Pavilion, see the official Expo 2020 website. Get live updates from Expo 2020 at the official Vera Pure Instagram page.


About us
Vera Pure

About us

VERA PURE creations are nourished by Japanese “Wabi Sabi” philosophy, Italian design esprit and Swiss precision. VERA PURE’s highest priority is the function integrated into the design.

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